Fashion

New York Fashion Week - One of its kind

Mercedes-Benz Fashion Week is over and while the fashion pros have moved on to London the time is just right to think back about a great week.

While finishing our reviews, reading the news about the financial crisis that is hitting the US and probably even world’s economy hard, we’d like to take a minute and think back about the exciting days in the big apple.

This season, Mercedes-Benz Fashion Week featured talented designers from near and far. They brought their International collections to the runways in Bryant Park, reaffirming New York’s status as the fashion “melting pot.” Designers representing Brazil, Russia, India, Israel, Korea, Vietnam, China, UK, Spain and Australia joined American and already internationally recognized designers Michael Kors, Donna Karan, Betsey Johnson, Diane Von Furstenburg, Carolina Herrera, Vera Wang, Philip Lim, Peter Som and Zac Posen among others. On the schedule for the first time were new talents such as Michael Angel, Andy and Deb, Aurelio Costerella, and Omnialuo Zheng Luo.

“It was a great combination of cultures and creativity on display in the tents of Mercedes-Benz Fashion Week.  And it was thrilling to see some new talent make its mark, and observe a younger generation in NY get better each season…and the iconic designers…still at the top of their game” said Fern Mallis, Senior Vice President of IMG Fashion.

“Mercedes-Benz Fashion Week New York continues to be the premier event that showcases the latest fashion trends, said Lisa Holladay, Brand Experience Manager for Mercedes-Benz.” “From our backstage Star Lounge to the world’s top designers to the trend-setting people who attend, we are proud to be the title sponsor of such an amazing week long series of events and runway shows.”

This season Mercedes-Benz had a number of activities under the tents. In the lobby they featured a 2009 CLS63 AMG was on display showing the connection between Ralph Rucci, this season’s Mercedes-Benz Presents Designer and the quality craftsmanship of a Mercedes-Benz AMG vehicle.  The lobby also featured the limited edition 2009 S550 part of SAKs Key to the Cure program, which included a display that showcased video from Lori Raimondo’s road trip and blog www.kttcroadtrip.com. Throughout the week, Mercedes-Benz played host to VIPs and celebrities in the backstage Mercedes-Benz Star Lounge designed by Laura Kirar and provided the must-have accessory for Mercedes-Benz Fashion Week – limited edition, politically inspired pins with slogans such as ‘Read My Lips: No Shoe Taxes’ and ‘NYC is Fashion Country’.

Monday, 15. September 2008 by Rita E

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