New York Fashion Week - One of its kind
The starlets weren’t the only objects sparkling at Mercedes-Benz Fashion Week this season. All the glitz and glam shined from the Judith Ripka boutique in the lobby where they previewed their newest 18k Couture Collection to the fashion forward attendees.
Nothing was sweeter than LU Biscuits under the tents. In addition to satisfying the sweet tooth’s of many, the scrumptious French cookie partnered with the hottest, emerging designer, Erin Fetherson, to announce her design for a limited-edition package of LU products (to be released in 2009).
No woman could have survived the hustle, bustle and rain throughout the week without stopping by the TRESemmé mini-salon. At the salon guests picked up some great TRESemmé products and got a quick touch up before the shows.
After a long day of show hopping, there is nothing more comfortable than putting on fashion’s favorite flip flop – Havaianas. In their “Make Your Own Havaianas” booth fashion followers customized a pair of limited edition Mercedes-Benz Fashion Week Havaianas. Inspired by the New York City skyline, guests could select a variety of foot beds and vibrant straps in silver, black, navy, white and gold metallics.
The W Hotels VIP Backstage Lounge was a place to see and be seen. Jennifer Lopez, Renee Zellweger, Uma Thurman and Blake Lively were just some of the stars that stopped by before and after the shows to enjoy the “global glam” W Hotels experience.
Attendees of Mercedes-Benz Fashion Week in New York indulged in several signature cocktails and beverages throughout the week including Peroni, selected Rioja wines, the Imperia Mojito, the Chambord Velvet Jack, French Martini, Chambord Patio and everyone’s all natural refreshment, Evian. Additionally, VIPs, celebrities and models stayed alert throughout the week with invigorating, refreshing and high-caffeine beverages by BAWLS Guarana.
This season was one of the most successful yet for M·A·C Cosmetics. With over 180 M·A·C artists they styled the makeup for 85 shows – a record for the company!
